Live 45-Minute Webinar

More and more insurance providers have started their journey with a marketing automation platform, but this has come with a variety of challenges. These challenges range from utilizing the platform beyond basic communications with brokers and customers, automating several activities and tasks that enable volume, and understanding how to implement a 360 view of performance.

Watch as Act-On and Goose Digital, and their mutual client, Victor Canada in this 45-minute webinar as they discuss how marketing automation will enable your organization to do more with less and continue to support the growth of sales and marketing.

In this webinar, you will learn:

• Audience Targeting: why the batch and blast email days are gone
• How to utilize the lead and customer data you have, even if it’s not perfect
• What key business functions can be automated through email and alerts and how
• How to create cohesion between business units, helping drive process efficiencies and growth