Awareness | Consideration | Advocacy | Loyalty
Best of breed Marketing Automation Platforms can help brokers engage with the right leads and strengthen relationships with existing customers. Getting beyond the tool-tactics and focussing on the business benefits can be challenging. Join us for this 30-minute webinar where we follow up our 6-part blog series with a conversation about how brokers are seeing value by utilizing marketing automation.
On June 20, meet Nancy Costa from The Hull Group, and hear how their strategy-led marketing automation approach has changed the way they engage leads and communicate with their existing customer base.
How marketing automation has improved lead-to-sales efficiencies
How automated programs and personalization are changing customer communications
How 360° digital reporting has been critical for successful lead generation