The email marketing world is evolving, with Google and Yahoo setting new benchmarks for user experience and spam prevention in 2024. This webinar is essential for marketers in the insurance sector, aiming to demystify these changes and present actionable strategies.

Why You Can't Miss This:

• Expert Guidance: Learn from the best, with insights from Jennifer Pugsley of Goose Digital, Tanya Coburn of Trufla, and Mark Finnegan of Goose Digital, who have been running email marketing for the insurance industry for over a decade.
• Critical Updates: Understand the implications of mandatory one-click unsubscribe, stricter spam thresholds, and faster unsubscribe processing.
• Proactive Urgency: Explore strategies for list hygiene, content relevance, user experience enhancement, and adherence to new email authentication protocols.

Transform your email marketing strategy, ensuring compliance and maximizing engagement in the face of these significant updates.